ALLEN, TEXAS | MARCH 13, 2012 - Dan Luellen places a lot of value on his job as a banker and believes staying alert at work is important. However, Luellen also admits that without a mid-afternoon nap it can sometimes be a challenge. With the help of AHHHA, his dream to be able to nap on the go sparked the development of AHHHA’s very first idea to hit the market, the Sleeper Sleeve. AHHHA Founder and CEO, Matt Crowe adds, “while there are over 5,000 ideas that have been claimed on ahhha.com, we are proud to have Dan’s Sleeper Sleeve be one of the first ideas of many to ever be developed.”
Prior to joining the AHHHA community, Dan Luellen felt like he was in an idea dead end. He recalls, “I would go out to my car and try and take a 15 minute nap, but often was not able to because I just couldn’t get comfortable. After collaborating with my wife, the idea of creating a pillow that I could slip over my arm came up and with that the Sleeper Sleeve was born.” However, with little feedback and limited resources for execution, his dream felt hopeless.
After many frustrated late nights of research, Dan happened to stumble upon AHHHA.com, a place where his dreams could flourish into a profitable reality. After claiming his idea for the Sleeper Sleeve, it wasn’t long before the AHHHA community began to chime in. Users were voting and collaborating on how to improve the Sleeper Sleeve, allowing AHHHA’s algorithms to pick up on Dan’s Luellen’s very own idea and begin to move it into the next phase of execution.
From the moment Dan first claimed his idea, AHHHA made it easy, fast and fun for Luellen’s idea to develop into a real product. He recalls, “next thing I knew there was a prototype for the Sleeper Sleeve at my doorstep, it was branded, produced and ready to go to market.” Best of all, Dan was able to take part in every step of the process without having to utilize his own time or resources to transform what was once just an idea into a tangible product in the marketplace.
With the announcement of Dan Luellen’s Sleeper Sleeve, AHHHA is excited to show others like Luellen how much of an impact Social Ideation can have on their lives. To learn more about Dan Luellen’s story and claim your very own idea, please visit AHHHA.com. AHHHA – Follow your dream.
About AHHHA, Inc.
Headquartered in Palo Alto, California, AHHHA is a new company driving Social Ideation, which enables people to stake claim in their ideas and tap into the wisdom of the crowd to drive continuous collaboration around their ideas. AHHHA’s Social Ideation platform then moves the best ideas forward to bring those to life. AHHHA has collapsed the highly fragmented process required to turn an idea from concept into a real-world product, service or company. Its Social Ideation engine manages the entire life cycle while the idea-originator expends minimal effort and risk. For more information about AHHHA, please visit: www.AHHHA.com.








